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Our episodes
ARE SCHOOLS FAILING OUR KIDS? 2B ENTERPRISING ON REAL-LIFE SKILLS & THE FUTURE OF EDUCATION
Are Schools Failing Our Kids? In this episode of How It Is, we sit down with Jayne Brewer from 2B Enterprising to ask the big question: Is the education system preparing children for life or just for exams?
2B Enterprising is working directly with schools to enhance the academic journey by delivering real-life skills that often get left out of the curriculum. They understand that schools only have so much time in the day, so they’re helping fill the gaps with practical learning that prepares children for the real world.
From resilience and emotional intelligence to financial literacy and enterprise education, Jayne shares how their Adventures in Honeywood program is helping young learners gain the confidence, creativity, and skills to thrive, not just academically, but in life.
If you’re a parent, teacher, business leader, or anyone who cares about the future of education, this is a must-listen episode.
BUILDING YOUNG ENTREPRENEURS: 2B ENTERPRISING’S MISSION IN UK SCHOOLS
2B Enterprising is on a mission to build the next generation of entrepreneurs starting in primary school. In this episode of How It Is, we sit down with Jayne, one of the powerhouses behind Bumbles The Adventures in Honeywood, to explore how enterprise can be introduced into the curriculum in education, transforming classrooms across the UK. From teaching 6-year-olds confidence and communication to showing them how to think like business leaders, Jayne’s work is closing real gaps in our education system with proven impact.
TRUST IS THE BEST MARKETING STRATEGY. BUT WILL AI KILL THE AGENCIES? – JON WILSON
Trust is the best marketing strategy. In this powerful episode of How It Is, we explore why trust has become the single most important factor in marketing and how consumers are now more likely to believe a TikTok creator than a traditional ad. As AI rapidly reshapes how products are found, recommended, and sold, we ask: are agencies still needed or is trust the only thing that can’t be automated?
If you’re in marketing, finance, or the motor trade, this is the ultimate reality check for how fast things are shifting and how you can stay ahead without losing what matters most: human connection.
HOW HE CONQUERED UK'S AUTOMOTIVE DIGITAL MARKETING? – JON WILSON
Dealers relying on Auto Trader alone are falling behind. In this episode, Jon Wilson from Social Tap shares how to supercharge your digital marketing using Google, Meta, and smarter lead generation strategies. If you’re in automotive or marketing and want results that actually convert, this one’s for you.
In this episode of How It Is, Nick and Jon sit down with Jon Wilson, founder of Social Tap, to unpack how he built one of the UK’s leading automotive-focused digital marketing agencies. Jon shares how he spotted a huge gap in the car dealership and brokerage space where traditional methods like AutoTrader dominated and digital strategies were lacking.
From humble beginnings to scaling a team and navigating rising ad costs, compliance changes, and client challenges, Jon reveals the reality behind growth, client fit, and marketing that actually drives results. He also discusses AI’s impact, shifting to freelancers, and why sometimes the best business decision is walking away.
THINK LIKE A FOUNDER: TRUTHS NO ONE TELLS YOU — ANGEL INVESTORS & STARTUP GROWTH W/ MATTHEW WESTAWAY
In this episode of How It Is, Nick and Jon sit down with Matthew Westaway, CEO of Voyc AI, to unpack truths no one tells you about investment, Angel Investors, Startup Growth and How to Think like a Founder.
You’ll hear what it really takes to transition from employee to entrepreneur, why most startups fail before they begin, and how to build a data-led business that grows without losing its soul. If you’re wondering when to scale, how to build the right team, or whether to take on VC funding this is your playbook.
WILL AI REPLACE ALL SOFTWARE? ARE AI AGENTS REPLACING US? – MATTHEW WESTAWAY
Is traditional software dead? In this eye-opening episode of How It Is, we talk with Matthew Westaway, CEO of Voyce, about how AI is replacing software, are AI agents replacing us and what that means for regulated industries like finance and automotive. We break down how real-time AI tools are helping businesses:
- Stay FCA compliant
- Save thousands in manual call reviews
- Improve customer experience
- Unlock massive new sales potential
Whether you’re in financial services, motor trade, sales, or tech, this is a must-watch for anyone wondering how AI is shaping the future of work.
SALES TIPS TO BECOME BEST SELLER. WHY TOO MUCH KNOWLEDGE CAN HURT YOUR SALES
Too Much Knowledge Can HURT Your Sales?! The brutal truth about what works in sales and the Best Sales Tips so you can become a Best Seller. In this episode of How It Is, Nick and Jon dive into the unspoken rules of high-converting conversations, revealing why scripts can sabotage your success, how storytelling closes deals, and what customers really care about (hint: it’s not your company).
Whether you’re smashing the phones, pitching to clients, or trying to level up your sales game. This episode is stacked with real talk, personal stories, and instantly usable tips.
PARTNERSHIPS VS INVESTMENTS, WHAT SHOULD YOU CHOOSE FOR YOUR BUSINESS? (WHY OURS WORKS)
We are revealing The Truth About Business, Why Ours Works, and should you choose Partnerships vs Investments, What Should You Choose For Your Business?. We discuss the importance of a strong partnership and scaling a business model for success. Nick and John, co-founders of The Compliance Guys, break down what it takes to build and grow a business together without the drama.
From understanding your role as a director vs “owner”, to making ego-free decisions that put the company first, this episode dives into the rarely talked about truths behind sustainable partnerships, building a self-running company, and empowering your team to lead.
THE HIDDEN TRUTH ABOUT LOSING A BUSINESS CO-FOUNDER AND BATTLING FINANCIAL FRAUD - OCTANE FINANCE
Get an inside look at Octane Finance as they battle financial fraud and lead through loss. Learn how they navigate challenges and protect their clients from fraud.
In this episode, we uncover how the team at Octane has navigated the emotional and operational challenges of losing co-founder Dan Kirby, while continuing to lead the way in financial fraud prevention and business culture.
£605 VS £20,000: WHAT AVOIDING FINANCE IS REALLY COSTING YOU - OCTANE FINANCE
What’s really going on in the UK motor trade finance world? In this eye-opening episode, we sit down with Ian Francombe, Commercial Director at Octane Finance, to unpack the big changes happening in car finance compliance, what the FCA is planning next, how dealers can stay competitive in 2025 and beyond. and What Avoiding Finance Is Really Costing You?
From the best car finance options for 2025, to understanding the appointed representative model vs direct authorisation, we break down the challenges facing today’s dealers — and what finance at point of sale really means for profitability and customer experience.
HOW TO GET PROMOTED AT WORK - ADVICE FROM BUSINESS OWNERS
Looking to get promoted at work? Get advice from business owners in this video on how to take your career to the next level. Learn the steps to success!
In this brutally honest episode of How It Is, Jon and Nick break down the raw truth about leadership vs. management—why most people get it wrong and how to finally figure out where you actually thrive.
From managing chaos to building culture, dealing with pressure, and chasing promotion—this one’s for anyone navigating growth, leadership, or business ownership. Whether you’re running your own company or stepping into your first team lead role, this episode will challenge your assumptions and reshape your mindset.
HOW TO BE A GOOD SALESMAN (TIPS FROM OVER 20 YEARS OF EXPERIENCE)
Learn How To Be A GOOD Salesman with tips from over 20 years of experience in the industry. Whether you’re in B2B sales or looking for salesman training, this video has the tips and advice you need to succeed!
This week on How It Is, Nick and Jon are back with an off-the-cuff episode packed with raw, unfiltered sales advice-no guests, just real talk. From botched pitches to closing techniques that actually work, this one’s for every founder, rep, or business owner who’s ever had to sell… anything.
Learn how to ask the right questions, build trust, close with confidence, and understand why communication styles can make-or break-a deal.
BEST BUSINESS PHONE SYSTEMS IN 2025 VOIP, AI & MORE EXPLAINED - GARATH WILLIAMS
Looking for the best business phone systems in 2025? Join Garath Williams as he explains the latest in VoIP, AI, and more for your business communication needs!
Part 2 of Garath Williams shares more insights into the business world, sales strategies, and the future of telephony. From overcoming major challenges—including being held at gunpoint—to building a thriving business, Gareth discusses the risks and rewards of entrepreneurship.
HELD AT GUNPOINT: HOW IT LED TO A LIFE CHANGING BUSINESS OPPORTUNITY - GARATH WILLIAMS
In this inspiring video, Garath Williams shares how being held at gunpoint led to a life-changing business opportunity. Learn how he turned a terrifying experience into a positive turning point in his life.
The world of business telephony is changing FAST! In this episode of How It Is, we sit down with Gareth Williams from Boat Tech Group to uncover how AI, VoIP, and phone systems are revolutionizing how businesses communicate.
WHAT CHANGES IN THE MOTOR TRADE ARE COMING TO INDEPENDENT CAR DEALERS
Learn how the Motor Trade is changing and the impact on Independent Car Dealers in this insightful video. Stay ahead of the game in the automotive industry!
In this episode, we chat with Dave Hancocks from Archie David Cars about the realities of the car trade. We cover big dealerships vs. independents, finance pitfalls, customer expectations, and compliance challenges. Dave shares insights on warranties, industry trends, and the future of used car sales—plus, the funniest and worst cars he’s ever bought!
CAR BUYING SECRETS THE DEALERSHIPS DON'T WANT YOU TO KNOW! - DAVE HANCOCKS
In this video, Dave Hancocks reveals Car Buying Secrets that Dealerships Don’t Want you to know.
Hosts Jon Rix and Nick McDonald sit down with car industry veteran Dave Hancocks to reveal the hidden secrets of car buying that dealerships would rather keep under wraps. Whether you’re leasing a car or buying a car, this episode is packed with insider tips and industry insights you won’t want to miss.
